Subscribed: Why the Subscription Model Will Be Your Company’s Future – and What to Do About It
A USA Today bestseller! Companies like Netflix, Spotify, and Salesforce are just the tip of the iceberg for the subscription model. The real transformation–and the real opportunity–is just beginning.
Subscription companies are growing nine times faster than the S&P 500. Why? Because unlike product companies, subscription companies know their customers. A happy subscriber base is the ultimate economic moat.
Clive Angel Review
Why own when you can subscribe – Tien Tzuo, you will no doubt hear of him more and more often as the subscription economy takes off. Using insightful and practical examples he explains the benefits of subscribing to as opposed to owning assets. A subscription business is the ultimate “win-win” for both the supplier and customer. Suppliers earn predictable annuity income while customers get all the benefits of ownership without the upkeep and maintenance costs.